Academic detailing combines interactive educational outreach with the best evidence for a specific therapeutic topic. Specifically trained personnel, who meet clinicians one-to-one in their practices during office hours, perform the visits. The Norwegian Academic Detailing Program have completed two campaigns in Norway using data from The Norwegian Prescription Database (NorPD) for evaluation, with a third campaign starting this autumn.
This presentation will include methods and results from the two first campaigns, and discussions of these findings. Possibilities and plans for further analyses will be also be presented.